LinkedIn is a powerful and easy-to-use marketing tool that can help you build your professional network. Whether you’re an agent selling Medicaid and Medicare policies or you’re in another industry, you’re missing out if you are not taking advantage of LinkedIn’s massive platform. With LinkedIn, you can find tons of…

A lot of people are getting into the property and casualty insurance game and even more financial institutions are adding it to their list of offerings. Unfortunately, this also means that the competition is only getting tougher. In order to stay ahead of this fast-paced industry, you need to know…

LinkedIn is the largest professional networking tool in the world. In fact, it has reached over 675 million users — nearly half of which are visiting the site on a daily basis. …

A lot of marketers are still purchasing commercial insurance leads through lead companies. But nowadays, with the large number of tools available out there, there are far more cost-effective ways to generate leads. In fact, you need to start putting more focus on generating your own leads with the help…

Selling insurance is tough: you constantly need new leads. To keep up with the competition, you need those leads fast. Some insurance agents resort to buying leads. But if you are savvy when it comes to marketing and lead generation, you would know that buying leads is dead. Nowadays, more…

As a broker, it is important to learn how to recruit and retain top real estate agents. In order to do this, brokerages need to develop a clear value proposition to present to potential agents. …

Research shows that LinkedIn has a 2.74 percent visitor-to-lead conversion rate. While this does not sound like a lot, it is actually huge compared to Facebook’s 0.77 and Twitter’s 0.99 percent. According to HubSpot, LinkedIn’s conversion rate is 277 times higher than Facebook’s. This makes LinkedIn the ideal platform for…

Social media marketing is the standard nowadays, even for the real estate industry. And while giants like Facebook and Twitter have a larger user base, LinkedIn remains the perfect social media platform for lead generation, especially for realtors and real estate agents. Here we will talk about why LinkedIn is…

HubSpot is designed to be at the core of all your marketing efforts. It offers a full software platform to help you grow and expand your network. It helps increase leads, accelerate sales, and simplify your processes. Since everything is already there, you can easily stay organized. Kennected’s HubSpot integration…